Australia Post has launched an animated TVC which aims to position the organisation as the 'one-stop shop' for overseas travelling needs.
The campaign was created by Marmalade Melbourne in an attempt to educate consumers on all the services Australia Post has to offer.
Australia Post's general manager, John Moore said "Australia Post offers a broad range of travel services, from travel money to holding your mail while you're on holiday and so we felt that a one-stop shop message would position us in a unique space. Creatively we felt that animation was the best direction and we’re delighted with the end result”.
