Youi Insurance has launched a new marketing campaign to reinforce its core proposition about tailoring insurance products for individual customers. Youi stands for "You Insured" and the campaign, with the tagline "There’s no-one you’er than you", communicates the tailored approach to insurance that Youi has used to strategically differentiate its brand since launching in November 2008.
There’s no-one you’er than you
Telstra unveils 'I'm Not Worried About Data' campaign
The new work for Telstra targets people’s desire for better, faster data.