The Honesty Experiments
| Advertiser: | NAB |
| Creative Agency: | Clemenger BBDO (Melbourne) |
| Added: | 13 July 2011 |
You need Flash player 9+ and JavaScript enabled to view this video.
Click on thumbnails :
NAB has launched the latest instalment of its "Break Up" campaign, entitled "The Honesty Experiments".
Created by Clemenger BBDO Melbourne, the campaign uses hidden camera social experiments to prove that Australians are an "honest lot" and deserve "honest" credit cards.
The campaign launched online last week and on television on Sunday July 17.
Click here to view the "Leaky Pockets" TVC.
Click here to view the "Lost Wallets" TVC.
latest comments
| 5:26PM |
"We did exactly that almost a year ago.
http://tweetbeat.it/" Simon Granath on Tweets Into Beats |
| 4:40PM |
"Crowd sourcing the name of a state is wrong on so many levels. States aren't brands, they are places." Scarey on South Australia's name on the... |
| 3:46PM |
"How about "Yawnsville"" Darren on South Australia's name on the... |
blogs (click for more»)
THE ADNEWS NGEN BLOG: Can we get excited about NFC?
MediaCom's Marine Chartier-Fruchard looks at the impact near field communication could have on the advertising and media industry.
