Taking The Mystery Out of Energy

12 August 2013
 

Advertiser: Origin Energy

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Origin Energy has kicked off an integrated campaign that aims to empower consumers with ways to understand their energy consumption.

General manager of marketing and customer innovations at Origin, Nazzareno La Gamba said “As the nation’s leading energy retailer we acknowledge that if things are going to change then it should start with us. This campaign aims to remove some of the mystery around energy, and educate consumers about the range of innovative products and services at their disposal that can help them to easily take control. It also continues the journey of consumer empowerment through knowledge that we started with the Knowledge Is Power campaign earlier this year.”  

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