Samsung Galaxy Note II

Advertiser: Samsung
Creative Agency: Amnesia Razorfish
Added: 07 March 2013

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Media Agency:

Starcom

What better way to try out a new phone than by doing it in the comfort of your office chair. Samsung has launched a digital and outdoor campaign that encourages consumers to try the features of Samsung Galaxy Note II at trynote2.com.

Consumers can create a masterpiece on the virtual Galaxy Note II and then see their artwork appear n advertising banners during their web browsing.

The digital component is supported by outdoor billboards that feature up-and-coming artists that use the Galaxy Note II. Each billboard will have a URL and QR Code that offers consumers the chance to look behind-the-scenes of the artwork featured on the billboard. 

Strategy Director: Ben Hourahine
Creative Director: Sandor Moldan
Senior Producer: Peter Segerer

Interactive Billboard
Advertiser: Qantas
Added: 18/07/12
Rating: 3.0
Zing
Advertiser: Australia Post
Added: 18/07/11
Rating: 1.8

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