Flushable Fresh
| Advertiser: | Kimberly-Clark |
| Creative Agency: | PLAY Communication |
| Added: | 25 November 2011 |
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Kimberly-Clark has launched a experiential sampling campaign for Kleenex Cottonelle Flushable Fresh wipes.
The campaign was developed by experiential agency PLAY Communication and digital out-of-home network Inlink, with the aim of educating consumers about "how to integrate flushable wipes into their bathroom routine".
The campaign will run in tower washrooms in Sydney, Melbourne and Brisbane through December.
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