Feed the Manchild

Advertiser: Arnott's
Creative Agency: Y&R Auckland
Added: 01 February 2012

Rate it:
You need Flash player 9+ and JavaScript enabled to view this video.

Click on thumbnails :

Creative Credits :

Production: Finch Company

Arnott's has launched a campaign to promote the debut of 'Roadies' Shapes into the New Zealand market.

The campaign is comprised of three seperate television spots called 'Distraction', 'Reach', and 'Swapsie'. With the tagline 'Feed the Manchild'; the commercials depict humerous roadtrip scenes showing three 'manchildren' in their efforts to do exactly that.

The campaign launched on 22 January, and runs across television, online, and out-of-home.

Arnott's Roadies "Reach" TVC - AdNews

Arnott's Roadies "Swapsies" TVC - AdNews

 

Magazines Add. Add Magazines
Advertiser: Magazine Publishers Association
Added: 06/05/11
Comments: (0)
Rating:

latest comments

5:26PM "We did exactly that almost a year ago. http://tweetbeat.it/"
Simon Granath on Tweets Into Beats
4:40PM "Crowd sourcing the name of a state is wrong on so many levels. States aren't brands, they are places."
Scarey on South Australia's name on the...
3:46PM "How about "Yawnsville""
Darren on South Australia's name on the...

blogs (click for more»)

THE ADNEWS NGEN BLOG: Can we get excited about NFC?
The AdNews NGen blog

MediaCom's Marine Chartier-Fruchard looks at the impact near field communication could have on the advertising and media industry.

    jobs »