Bonds

1 December 2010
 

Advertiser: Target

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Target has unveiled a TV campaign for a tie-up with Bonds, which adopts an existing Bonds ad and replaces roller skating girls with Target characters.

The campaign was created by The Campaign Palace Melbourne, who adapted the original Bonds ad created by The Campaign Palace Sydney.

Creative directors: Jacqui Paterson & Jess Harold
Art director: William Delmont
Copywriter: David Glen

Production company: Iloura

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