Be Safe Around Electricity

8 May 2013
 

Advertiser: Energex

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South East Queensland's energy provider, Energex has sparked up a new campaign that urges people to be safe around electricity.

The campaign is split into three spots that emphasise how crucial electrical safety is.

Energex group manager corporate communications, Ron Watson said "People know the dangers of electricity, but are still taking risks and coming into contact with power lines or doing their own electrical work. So we needed a campaign that was harder hitting, that would grab people's attention and get them thinking about their own safety around electricity. And that's exactly what GPY&R has delivered."

The TVC will be supported by online initiatives.

Watch the 'Never do your own electrical work' spot.
Watch the 'Look up and live' spot.

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