The Victorian Government and the Environment Protection Authority have launched a campaign that aims to educate Victorians on how much litter they are responsible for each year.
A large perspex box filled with rubbish that is making its way across the state, is a representation on how much litter 300 people are responsible for in a 12 month period.
Along with the experiential campaign, a smartphone app has been released called Report Litter. The campaign will also run on radio, press and outdoor.
