AdNews Agency of the Year Awards finalists revealed

By AdNews | 2 February 2012
 

Clemenger agencies have racked up the most finalists at this year's AdNews Agency of the Year Awards, which attracted an all time record number of entries.

Clemenger BBDO is in the running for NSW Agency of the Year; Clemenger BBDO Melbourne is up for Victorian Agency of the Year and Clemenger BBDO Adelaide is shortlisted for State Agency of the Year.

Clemenger BBDO will vie for Advertising Network of the Year, while Clemenger BBDO Melbourne has two finalists in the inaugural Game Changer Award category.

AdNews editor Darren Davidson said: "AdNews shook things up this year, with a number of new categories replacing categories we've said goodbye to. The response has been overwhelmingly positive. Our new Game Changer category pulled in 27 entries. Proof positive there's lots of innovative and exciting work being produced by agencies.

"It was also pleasing to see the total number of entries increase by 75% on last year. The AdNews team also became more involved this year with myself and editor-at-large Paul McInytre judging entries along with the clients. Good luck to all the finalists on the night."

CumminsRoss is barely a year old, but the agency scored two finalists. Other agencies with more than one finalist included Leo Burnett, Whybin TBWA, MediaCom, Mindshare, OMD Australia and Mango Communications.

The full list of finalists can be found below. Click here to book a table at the Awards, which take place at Parkside Ballroom, Sydney Convention and Exhibition Centre, at 7pm on Thursday February 23.

Please note Ad Campaign of the Year, Media Campaign of the Year and Ad of the Year have not yet been judged.

NSW Agency of the Year

Droga5 Sydney
Leo Burnett
Clemenger BBDO
The Monkeys

Victorian Agency of the Year

CumminsRoss
Clemenger BBDO Melbourne
Leo Burnett Melbourne
Whybin TBWA

State Agency of the Year

George Patterson Y&R Brisbane
Clemenger BBDO Adelaide
303 Lowe
BCM

Media Agency of the Year

Ikon Communications
Match Media
MediaCom
Mindshare

Direct Agency of the Year

Wunderman
Mark
Lavender

Digital Agency of the Year 

Profero
Tequila Australia
Soap Creative
Visual Jazz

Specialist Agency of the Year

Retail Engine / TRO
McCann Healthcare
Interbrand
Hulsbosch - Communication by Design

Promotion Agency of the Year

Leo Burnett
Momentum Worldwide
Apollo Marketing

Experiential Agency of the Year

Urban Media
Mango Communications
Naked Communications

PR Agency of the Year

One Green Bean
Mango Communications
Naked Communications
Access PR

Emerging Agency of the Year

BD Network
CumminsRoss
31st: Second
Nomad

Advertising Network of the Year

Leo Burnett
Clemenger BBDO
Whybin TBWA

Media Network of the Year

Mindshare
MediaCom Australia

Digital Campaign of the Year

Visa - The Travel Companion OMD Australia
K-Y Yours & Mine - OMD Australia
Pedigree Adoption Drive - Tequila Australia
Intelligence That Wins Wars - MEC Sydney
Investorville - BMF

Game Changer Award

Woolworths Application for iPhone & Android - Tigerspike
5x Mutant Gum - OMD Australia
Twelevision - Clemenger BBDO Melbourne
NAB Break Up - Clemenger BBDO Melbourne

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