Latest News by Mariam Cheik-Hussein
KitKat launches first gaming campaign in Australia last week
In a first for Nestlé, the campaign is live out on Twitch as well as on YouTube.
Nine, News Corp donate newspaper ads for Qantas’ push to reopen borders last week
An online petition has gained more than 35,000 signatures since the ads ran.
Nine Upfronts: Marketing solutions unit Powered expanded for C-suite clients last week
Liana Dubois: “Powered Enterprise is for businesses that believe in marketing-led growth."
Ten Shake to launch September 27 last week
The new channel will tap into parent company ViacomCBS’ content library to capture a younger audience.
Pandemic Habits - Just 8% of Australians discover new brands through influencers and bloggers last week
While 67% of Australians use search to find new retailers, just 8% use influencers and bloggers,...
10 All Access to rebrand as Paramount+ last week
10 All Access originally launched in December 2018 for $9.99 a month.
Nine to resume local Darwin bulletin last week
The local bulletin was suspended at the start of the pandemic.
The Masked Singer wraps up with more than a million metro viewers last week
Ten's reality singing competition was the most watched program for the night.
AdColony partners with Anzu for in-game advertising last week
The exclusive partnership allows AdColony to integrate real-world brand ads into games.
Oracle wins TikTok bid after Microsoft knocked back 2 weeks ago
According to reports, Oracle is set to be announced as TikTok’s “technology partner” in the US.