NEWS IN BRIEF: 1 October 2010

By AdNews | 1 October 2010

The Comms Council runs healthcare workshop
The Communications Council is hosting a workshop called ‘How your agency can make you famous’ for Healthcare Companies. The two-day interactive workshop is designed to teach the skills and knowledge needed to work with marketing agencies. The course will be led by consultant and most recently creative director of CJB, Phil Brown.

Today Network launches 'Find the buried man'
Austereo's Today Network has launched a promotion which sends listeners on a virtual hunt to find a man buried in $25,000 cash, to promote the release of Hollywood movie Buried. The promotion will launch on-air and online nationally next week. Participants will respond to clues about the location of the "buried man", and people who have correctly identified his virtual location will go in a draw to win $25,000.

3 Point Motors appoints Sphere
Mercedes-Benz dealer 3 Point Motors has appointed full service strategic and creative agency Sphere to its advertising account. Sphere will be responsible for brand, creative and media strategy and execution. The appointment was made without a pitch. Sphere has recently won work for Interflora and Melbourne Heart FC, and also works with Nando's and Adriatic Furniture.

M&C Saatchi posts 11% revenues increase
M&C Saatchi has shrugged off the economic downturn in the UK to report an 11% increase in like-for-like revenues. Group revenues rose 17% to £58.2m, before adjustments for currency fluctuations and acquisitions. A recovery in Clear, the branding agency, helped to boost sales. Pre-tax profits fell 15% to £4.84m, due to adjustments to put options relating to Inside Mobile, a mobile agency acquired earlier this year.

The Works Sydney in new hires
The Works Sydney has made threhires after a spate of wins including Daikin, Carsguide and Choice. Sophie Church and Melissa Aisbett join as brand producers, while junior copywriter Steve Engstrom will work under the guidance of senior copywriter Troy Graham.

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