DAILY ROUNDUP: 15 January 2010

By AdNews | 15 January 2010

News Mags scales back Vogue Entertaining + Travel
SYDNEY: News Magazines’ glossy bi-monthly food and travel mag, Vogue Entertaining + Travel will cut its frequency to twice a year, with content now to be integrated into Vogue Living. The move follows News Magazines winning the rights to publish the monthly Masterchef Magazine from May 2010 with Vogue Entertaining + Travel editor Trudi Jenkins at the helm. News Magazines said that no staff will be made redundant as a result of the integration.

Igloo adds staff
SYDNEY: Melbourne digital agency Igloo has recruited several staff including Peter Costello, Saatchi & Saatchi Worldwide London's creative lead digital for the Toyota Europe account, to bring its headcount to 24. Costello joins as senior art director, Michael Barry as senior designer, Jay Pettigrew as digital producer, Samara Clifford as studio manager, Craig Kincaid as senior flash developer, Ian Harley as sitecore developer and Sean Holmesby as junior sitecore developer.

Westfield appoints Moon
SYDNEY: Westfield Sydney has appointed Moon Communications Group to a two-year contract working on its advertising and communications for its new development in the CBD. Moon already handles Westfield’s brand and design nationally, while M&C Saatchi is Westfield’s retained creative advertising agency. Ikon Communications will work on media for the two-year project.

PermissionCorp acquires DNS
SYDNEY: Digital marketing company PermissionCorp has acquired independent digital network Digital Network Sales (DNS). The acquisition brings PermissionCorp’s staff to 70. PermissionCorp’s Bob Cheng continues as chief executive of the group, while Adam Hobson will continue to run DNS, which retains the DNS brand. Jeff Glazer continues to head up business development, sales and marketing for the PermissionCorp group.

Lape opens Said Creative Strategies
BRISBANE: Dan Lape, former managing director of LapePhelan Marketing Communications, has returned to the market with Said Creative Strategies. The agency's clients include Jani-King Commercial Cleaning, Bluewater Lodges at Rainbow Shores, Brubecks Boutique Foods, AMF Bowling, GLAM Accessories, Cartel Coffeebar and Andersens Floor Coverings.

Wunderman wins education work
SYDNEY: Wunderman Sydney has been engaged by the independent statutory authority on Australian education, Australian Curriculum, Assessment and Reporting Authority (ACARA) to develop a public information campaign to launch the MySchool.edu.au, which reports on school performance.

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