| Advertiser: | Honda |
| Creative Agency: | DTDigital |
| Added: | 10 December 2010 |
Honda has launched an online campaign with fictional 'memory expert' Dr. Ziggy Fairweather in an attempt to change the public's perceptions of hybrid cars.
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"We did exactly that almost a year ago.
http://tweetbeat.it/" Simon Granath on Tweets Into Beats |
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"Crowd sourcing the name of a state is wrong on so many levels. States aren't brands, they are places." Scarey on South Australia's name on the... |
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"How about "Yawnsville"" Darren on South Australia's name on the... |
MediaCom's Marine Chartier-Fruchard looks at the impact near field communication could have on the advertising and media industry.