Beer brand XXXX has been celebrating GOLD of all sorts over the past 8 weeks.
Thinkerbell’s executive head thinker Laura Stevenson said there’s just something so exciting about GOLD.
“There’s nothing like GOLD, whether it was GOLD last week, or the chance of a GOLD tonight,” she said.
The campaign was live across metro Queensland, regional NSW, and Victoria.
XXXX Gold senior marketing manager Sam Pulsford said “Life’s good when it’s GOLD.”
Credits
Client: Lion
Creative Agency: Thinkerbell
Media Agency: UM
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