Featuring Richard Roxburgh.
Ray White is featuring Hollywood screen actor Richard Roxburgh in a film campaign via Rick Barry.
The campaign is shot by director Nash Edgerton and produced by Collider.
“We brought the whole team together, from our agents, to marketing, to the Hollywood production crew to create the most epic property film ever made,” said Ray White head of marketing Todd Alexander.
“With NurtureCloud, we’re able to give every vendor that same star treatment by making the whole journey more transparent and seamless.
“This campaign brings that promise to life and shows what happens when creativity, teamwork and a touch of Hollywood come together.”
The Cronulla property is scheduled to go to auction on November 29.
NurtureCloud, Ray White’s data technology, is used to connect data from millions of property searches to help agents identify the right buyers and deliver a more personalised experience for customers.
“As an agency we build bespoke teams for every project, and this one was an absolute cracker of a team,” said Rick Barry co-founder Alex Derwin.
“Big shout out to our multi-talented creatives, producers, film-makers, and earned media specialists who pulled this off. Nash, Michelle and Collider pulled out all the stops.
“And huge kudos to Ray White, who really did bring the whole team to this project - including our amazing real estate agent, actress and stuntwoman Tiffany Perez - she really did put it all on the line for her vendors.”
CREDITS:
Agency: Rick Barry
Creative Team: Sean Larkin, Ben Alden
Design: Mia Makepeace, Tessa Chong
Moral Compass and Meme Lord: Anna Hunt
Agency Producer: Charlotte O’Rourke
Production Company: Collider
Director: Nash Edgerton
Producer: Michele Bennett
Production Manager: Jenny Webb
1st AD: Jonas McLallen
DOP: Aaron McLisky
BTS: Jake Ward
Editing and Post: ARC
Editor: Lucas Baynes
Colourist: Trish Cahill
Cast: Tiffany Perez
Sound and Music: Rumble Studios
Engineer: Daniel Williams
Composer: Jeremy Richmond
