Attention Seeking

28 April 2011
 

Advertiser: Volvo

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Volvo has launched a new evolution of its "Attention Seeking" campaign to promote the XC60 compact luxury SUV.

Created by SapientNitro, the campaign positions the XC60 as combining "world-leading safety technology" with "stunning design" and "outstanding performance".

The campaign will run across television and outdoor.

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