Ed's concerns for series two of Masterchef prove unfounded.

Ed finds an unfortunate piece of branding particularly hard to swallow.

Ed Charles refuses to sign his life away... Or any kind of contract for that matter.

Ed ponders the ties that bind politicians' branding.

Ed finds Flash not so flash.

Ed says we should not be defining new media boundaries in old media sensibilities.

Ed wishes he could be as enamoured with wine advertising as he is with the product.

Ed talks pop-up stores and underground restaurants.

Ed really digs Mag Nation and wants your ideas.

Ed explores the copyright free-for-all that abounds in the digital age.

Ed reckons brands are missing a trick if they don't bother to listen in to the welter of warts 'n all...

Ed rates which breed of marketing services agency is best equipped to realise clients' digital...

Ed struggles with why PRs persevere with the paper chase in a digital age.

Ed agrees with the thesis that Apple's iPad is actually a backward step for media because its one-way...

The power brokers that sit at the head of brand owning corporates are simply unable to let go of the...

Ed delves into Nestle's social media debacle again and decides it might just be a storm in a hot...