AdNews Newsletter
Michael Stephenson: "The economic conditions that we operate in are still difficult."
Former CMO of UK's Channel 4.
Flat to 1% growth in 2024.
This is the second consecutive win for the independent agency.
“This campaign flipped traditional advertising on its head."
The team was chosen against a strong field, including finalists Bonds, Cashrewards and Tourism Australia.
The campaign was spearheaded by The Monkeys, part of Accenture Song.
“This is recognition that I would never, in my wildest dreams, have imagined.”
The award was presented at a long lunch at the SCG.
The awards, with Samsung Ads as presenting partner, were judged by CMOs and senior marketers.
"The advertising landscape is so vast that one size does not fit all, so navigating through different...
Due diligence continues.
Challenging economic conditions.
Incumbent is The Core Agency.
Total television drops 9% in the December half.
"A couple of the most exciting creatives in the country."
Almost half (46%) of 18–24-year-olds nominated social media as their main source of news, up from 28% in...
300 attendees from 68 agencies.
Safe doesn't mean a lack of opportunity.
Led by group director Kathryn Weatherlake.
Harvey Norman, JB Hi Fi and via Hubbl.com.au.
Most recently head of content and partnerships at EssenceMediacom in Sydney.
"We’re excited to bring Prometheus to brands in the US."
"This, in turn, will shake up our view of the world."
More than 75% of traffic to X advertiser websites has been identified as bots and fake users.
Damian Royce is returning to Melbourne.
Those with corporate communications experience do not remain on the market long.
Former Wieden+Kennedy executive.
AdMission with Russel Howcroft and Freddie Young via 9Podcasts.
AiMCO Awards, with platinum sponsor TikTok for Business.
Publicis leads the new business league holding group rankings.
Bringing generative AI to the masses.