AdNews marketing editor Rosie Baker has been promoted to editor, replacing Brendan Coyne who returns to the UK, and the energy sector, in October. Baker joined AdNews last year with the brief of boosting its coverage of marketing in print and online. Prior to joining AdNews she was deputy news editor of the UK's leading marketing publication, Marketing Week.
In another senior editorial appointment, Pippa Chambers will join the publication as online editor in October, replacing news editor Simon Canning. Chambers is a news reporter specialising in the impact of technology on advertising and the media. Until recently she was digital news reporter for the UK publication PerformanceIN. This will be her second stint at Yaffa Publishing.
Two other journalists have joined AdNews this month, joining Sarah Homewood on the news desk. Rachael Micallef joins from Sterling Publishing where she was features editor of InvestorDaily, InvestorWeekly and ifa magazine. James McGrath is a news reporter with specialist experience covering the oil and gas industries. He joins from the Gladstone Observer.
AdNews editor-in-chief Paul McIntyre said, “Hats off to Brendan for a sterling job but England (and Scotland) are calling. Rosie's wit kept Brendan on his toes - she's a sharp operator. Under Rosie's editorship the AdNews team will continue the focus on media, marketing and tech news and analysis across our print and online channels. Stand by. It'll be good."
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