Melbourne-based research tech firm Glow has appointed Paul Wells as its new global marketing director.
Wells joins the SaaS platform after a decade of consulting for brands, including Piaggio, Mercure Hotels, Walgreens Boots and the London 2012 Olympics.
He has also worked at the Melbourne offices of MediaCom and Havas, where he led projects for PUMA, Cricket Australia and Fonterra.
"Paul brings with him over two decades of marketing expertise and a wealth of experience across a number of sectors and disciplines," Glow CEO Tim Clover says.
"We sought him out for his strong leadership, strategic smarts and impressive track record of building international brands. He's a great addition to our growing team."
Despite current economic uncertainties, Glow has made a series of senior hires over the last 12 months, including Derek Brown as managing director of APAC and Neil Gupta as managing director of UK.
"Paul's arrival signals a step change for us as we continue our expansion into the UK and US markets," Clover says.
"As our chief marketer, he will be responsible for providing vision, guiding commercial direction and stewarding the Glow brand to new heights. We're excited to have him on board."
Wells says he is looking forward to working and learning from the "talented" team at Glow.
"Glow has quickly established an enviable reputation as a real disruptor in this space, becoming one of the market research industry's favourite secret weapons," Wells says.
"I relish the challenges of this next phase of global expansion and helping the brand blow its cover."
Glow was founded in 2013 by former PWC director, Tim Clover.
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