Photo gallery: AdNews Live! Tackling Transparency

By AdNews | 29 June 2017

Transparency is one of the most talked about topics facing the industry today, but it’s not new, and it's not just a buzzword. 

It has a direct impact on the effectiveness of work and the reputation of the discipline.

The issue is that transparency isn't one thing. Underneath that umbrella term there are many issues that marketers, media execs and anyone in this business has to deal with. AdNews Live! Tackling Transparency aimed to get into the detail.

The day saw 10 pre-suggested solutions debated by two panels. On e looked at the 'murky' digital ecosystem, the other at agency client relationships.

Here's some snaps from the day, and a slice of what was discussed.

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

Read more about these related brands, agencies and people

comments powered by Disqus