News

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Fonterra picks CumminsRoss for Ski

22 May 2012

FMCG company Fonterra has handed independent agency CumminsRoss more of its brands, including Ski yoghurt. more »

CommBank is first Aussie on Millward Brown's brand study

22 May 2012

Commonwealth Bank has become the first Australian brand to ever find its way onto Millward Brown's global annual brand rankings, while Apple topped the list. more »

The Voice finally dips below two million

22 May 2012

Nine's The Voice maintained its unassailable lead in the ratings stakes, but dropped below two million viewers for the first time. more »

Advertising showdown: A game of chicken?

22 May 2012

A battle of tongue-in-cheek videos between a South African insurance company and food chain Nando's might be a lesson in good humour for any local marketer who takes themselves too seriously. more »

MercerBell elevates Dormand to MD

22 May 2012

Independent agency MercerBell has promoted general manager Julie Dormand to managing director as part of a restructure, which has also seen Nick Mercer named CEO. more »

The AdNews Social Spy

22 May 2012

In this week's social spy, InStyle and Audi host an evening of grandeur and glamour, while DMG toasts to the newly launched SmoothFM with croissants and champagne. more »

VOTE: Does the sexualised Stonemen ad go too far?

21 May 2012

A highly sexualised online ad by Arnold Furnace featuring a naked woman pleasuring herself will be sure to arouse public complaints with the ASB, say experts. What do you think? more »

Whybin scoops Medibank, GPY&R out

21 May 2012

Medibank Private has appointed Whybin TBWA Melbourne to its creative account, replacing George Patterson Y&R Melbourne. more »

NEWS IN BRIEF: 21 May 2012

21 May 2012

GE unveils Umi | InMobi signs with Mi9 | OgilvyOne draws on Endless Rewards | Mutti hires New Republique | Setanta unveils UEFA campaign more »

Magazine ads are 'crap', industry called to do better

21 May 2012

With the call for entries opening last week for the annual Glossy Awards, a launch ad by Clemenger BBDO Sydney has labelled magazine advertising as "crap" and called for the industry to lift its game. more »