News

Keep abreast of the latest advertising, media and marketing news in Australia.
NOTE: Articles are archived 5 days after being published online. They are then only available to AdNews subscribers in the Archives section. Subscribe to AdNews


Qantas delays review decision and TV campaign

Qantas Business Class campaign by Ogilvy & Mather Sydney.

The high quality of submissions in the drawn-out Qantas pitch process has further delayed a decision. more »

Australia needs a Super Bowl to lift standards

Audi Super Bowl Commercial.

Risk-Averse behaviour has ruined creativity in Australian advertising, according to one industry exec. more »

AdNews now available on iPad

AdNews is entering an exciting new era for the publishing industry with the launch of an iPad app. more »

Interbrand stamped by Australia Post

Brand agency Interbrand has been appointed to a project for Australia Post after a two-way pitch. more »

Sports bodies face brave new world

Image source: Wikimedia Commons.

The Optus Federal Court decision has set the cat among the pigeons, shining a light on the lucrative world of sports broadcasting in Australia. more »

A single app could reach one billion downloads: Disney

Disney Mobile's US-based general manager, Bart Decrem, has said the race is on for a single app to hit one billion downloads. more »

Southern Phone dials up Foundation for $11m account

Regional telecommunications provider Southern Phone has appointed Foundation to its $11 million media planning and buying account. more »

Soap digs for fun and profit

Diggin' Dogs.

Digital agency Soap Creative has created its own mobile game called Diggin' Dogs as an alternative revenue stream for the business. more »

Redspot Car Rentals drives home with BCM

BCM agency partner Paul Cornwell.

Independent car rental company Redspot Car Rentals has awarded Brisbane agency BCM to its national creative account, as the company looks to take the competition to larger brands like Avis and Hertz. more »

Training crucial during economic downturn

DDB Sydney group managing director Chris Brown.

DDB Group Sydney managing director Chris Brown has called for agencies to develop solid youth training programs, even during times of economic downturn. more »



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