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Keep abreast of the latest advertising, media and marketing news in Australia. AdNews provides up-to-date news, trends and analysis of media, creative and digital agencies, as well as media owners and the world's top brands.

Learn about communications in newspapers, magazines, television, online, radio and outdoor; read about the big advertisers and marketers; and discover the day's issues in the marcomms industry.


NEWS IN BRIEF: April 17 2014

JWT creative duo gets promoted | OMD announces Tasmania moves | SBS coming to an android device near you | Haystac to manage MSFW more »

M&C Saatchi Melbourne raises a glass to Bottlemart

M&C Saatchi Melbourne has been appointed by LMS for full creative and strategic duties on its Bottlemart and Down Under Cellars brands across Australia. more »

Food Fight fest: Ratings improve for Ten

Jimmy Doherty and Jamie Oliver

Network Ten crept its way onto more TV screens across Australia last night, taking almost 20% of the free-to-air audience share - compared to 13% last Wednesday when it was contending with The Block: Fans versus Faves grand final on Nine. more »

MCN tops first Media Company Rankings

MCN chief executive Anthony Fitzgerald

Sales house MCN has come out on top in the first ever AdNews Media Company Rankings. Read all about it. more »

Clemenger BBDO, UM, GPY&R, McCann, Leo Burnett and Soap Creative top AdNews Agency Rankings

Tourism Victoria 'Remote Control Tourist' by Clemenger BBDO Melbourne.

The third and final round of the AdNews Agency Rankings for 2013 is done and dusted. Find out where you ended up. more »

Tony Abbott pays tribute to Woolworths and News Corp

Prime Minister Tony Abbott.

The Prime Minister fronted a breakfast in Sydney this morning to lend his support to Generation Success, a joint youth employment initiative between Woolworths and News Corp. more »

Kellogg appoints innovation director

Kellogg plots increased innovation, reshuffles marketing and overhauls agency relationships as part of strategy to be leader in breakfast category. more »

SMI: Ad market grows 3.6% on 2013

Advertising spend across five of Australia's main media last month fell short of the same period last year, with newspapers taking the biggest hit with a 24.8% plummet. more »

Vice brings The Creators Project to Australia

Vice Australia has announced the arrival of The Creators Project, after the success of the initiative in New York, London and Sao Paolo, just to name a few. more »

Social ad revenue up 191%

Facebook launches ad-free content curator app.

Brands integrating search and social are seeing better return on ad spend and a tangible outcome of social engagement, according to Kenshoo. more »



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