Seven West Media has appointed Nicole Bence as network digital sales director.
Bence was previously commercial director at Seven’s publishing house Pacific.
“Nicole brings with her a wealth of experience from her time transforming the Pacific Magazines commercial team across print, digital and data, to a full 360 audience connection company,” says Kurt Burnette, Seven’s chief revenue officer.
“I’m excited for Nicole to be joining us as we head into a new era of screen convergence, data and innovation. With Tokyo 2020 and the continuing rapid growth of 7plus, 2020 is a key year for our digital sales team, and Nicole is the perfect person to lead it.”
Her appointment comes following Seven’s decision to sell Pacific to Bauer Media, however the deal is still pending approval from the Australian Competition and Consumer Commission.
“It’s a privilege to be joining Seven at this time,” Bence says.
“With Tokyo 2020 fast approaching and more than 5 million consumers set to engage with our digital assets, I couldn’t be more excited to help contribute to the next phase of Seven’s digital growth,” Bence says.
“The team have driven incredible momentum in market and I look forward to harnessing their passion and talent as we continue to realise the full value of our powerful audiences, and deliver meaningful business growth for our clients.”
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