Orcon appoints Draftfcb

By By David Blight | 1 December 2010
 
Orcon campaign with Iggy Pop, created by Special Group.

New Zealand broadband provider Orcon has awarded Draftfcb its creative account following a competitive pitch.

The appointment, which is effective immediately, will see Draftfcb rolling out a new campaign for Orcon in the new year.

The incumbent on the account is Special Group, which produced the highly acclaimed "Orcon + Iggy: Together Incredible" campaign, which won a Grand Prix at the Cannes Lions International Advertising Festival this year.

Orcon head of sales and marketing Taryn Hamilton said: "Draft offers the strategic ability and skill set that is needed to help Orcon realise its ambitions.

"We've done some great work with Special, the Iggy campaign helped put us on the map, and set a great standard for our communications."

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