Nine Entertainment Co director of programmatic heads to Qantas data hub

Pippa Chambers
By Pippa Chambers | 13 March 2015

Nine Entertainment Co's director of programmatic and strategic partnerships, Jeremy Neyman, has left the business in favour of a role at Qantas Loyalty's data analytics hub, Red Planet, AdNews understands.

Prior to his most recent Nine role, Neyman held a variety of positions at the business, such as operations director, sales manager of performance media and campaign manager.

The move is thought to be part of a wider restructure for Nine Entertainment Co.
Qantas Loyalty officially launched Red Planet in September 2014 and calls the hub its 'B2B marketing services business', which assists clients in improving media, marketing and data effectiveness.

Nine Entertainment Co is currently hiring for a head of programmatic trading to maximise revenue generated through Mi9's real-time bidding (RTB) programmatic channel, incorporating desktop, mobile and video. It works with RTB partner AppNexus.

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