Nine and Indeed reveal major partnership

By Mariam Cheik-Hussein | 5 April 2019

Nine and Indeed have revealed a major new partnership, which sees the job search site overtake all of the publisher’s major titles.

As part of the tie-up, Indeed took out “wraparound” ads in papers including The Sydney Morning Herald and The Australian Financial Review.

Indeed will also overtake key section sponsorships of Nine’s MyCareer and Money sites, and have in-article job listings across smh.com.au,theage.com.au, brisbanetimes.com.au and WAToday.com.au.

“This is a landmark partnership for both us and Indeed,” Nine director of sales for publishing Matt Rowley says.

“In choosing to partner in depth with powerful brands like The Sydney Morning Herald, The Age and The Australian Financial Review, Indeed is recognising the influential audience of businesses and jobseekers they can reach each and every day through our titles, both online and in print.”

The long-term partnership also includes a branded content series, a dedicated jobs forecast distributed through Nine’s mastheads, and a weekly sponsored Ask the Expert section in My Career.

“Every month more than four million job hunters in Australia come to Indeed to find jobs that can’t be found on any other site,” Indeed senior VP of marketing Paul D’Arcy says.

“However, there are many more people we want to help. This partnership connects Indeed to communities all over Australia through Nine’s incredible national reach.”

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