News Bulletin: UM poaches from MediaCom; more John Lewis ad clues; PacMags job cuts

By AdNews | 9 November 2016
Max Broer, Sophie Price (chief strategy officer ) and David Toussain

Top industry talent joins UM Sydney

UM Sydney has hired Max Broer and David Toussaint as strategy directors. Toussaint joins UM Sydney as strategy director on Coca-Cola. He was most recently at MediaCom Australia as a strategy director on FMCG clients. He has been a national finalist for Cannes Young Lions and was named in a current 30 under 30 talent listing. He also worked for MediaCom London as a content strategist on Volkswagen and the Coca Cola portfolio. Broer most recently worked at Match Media where he was a communications strategist working across a diverse range of clients including IKEA, HCF and NRMA. He has twice been a finalist for Cannes Young Lions and for the past two years he has been co-chair of the industry NGEN committee. At UM Sydney he will be working on clients including Virgin Mobile.

John Lewis drops more clues about Christmas ad

John Lewis continues to taunt the public ahead of its big Christmas ad reveal. Another video appeared on Twitter overnight featuring a dog watching a little girl bounce, with the hashtag #bouncebounce. The current speculation is that the dog in the teaser is set to star in this year's much anticipated ad.

Watch the video for yourself below.

https://twitter.com/bouncing2016/status/795898664401014785

Nine scoops epic BBC doco

Off the back of top reviews following its recent UK debut, particularly the iguana vs snakes scene which has been lauded as 'greatest scene in doco history', BBC's Planet Earth II has been scooped up by Nine. BBC Worldwide ANZ has announced a deal which will see the sequel to the hugely popular Planet Earth series premiere on Nine in Australia “soon”. The programme premiered on BBC One in the UK on Sunday evening and drew 9.2 million viewers in overnight figures. It was the UK’s highest rated Natural History title in nearly 15 years.

Pacific Magazine cuts jobs following restructure

Pacific Magazines has cut 11 jobs from its sales team following the company’s restructure of its commercial team. The shift of the sales time came from newly inducted CEO Gereurd Roberts as a the “cornerstone of growth and transformation” for the business. The move saw PacMags offer a “total network approach”. New teams have been created across strategy and solutions, client services and commercial operations, including Roslyn Batty as commercial operations director and Nicole Bence as commercial solutions and strategy director. The publisher also has three sales job advertisements live on LinkedIn.

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