News Bulletin: Top tier Innovid shake-out; Bohemia tech director exits for Yahoo7

By AdNews | 4 July 2017
Sebastian Graham

Sebastian Graham exits Bohemia for Yahoo7

Bohemia's Sebastian Graham has left the agency after two years as group performance and technology director. He has joined Yahoo7 as head of programmatic services and has been in the position for a month, according to his LinkedIn. Graham joins Yahoo as the Verizon acquisition comes to completion. Graham's departure comes just months after Bohemia was purchased by M&C Saatchi. He's not the first ad tech exec to exit for the bright Yahoo7 lights with Rocket Fuel's sales director ANZ, Liz Adeniji, joining last year.

Ad tech shakeouts at Innovid

MD of personalised video marketing platform Innovid, Carolyn Bollaci, has left the business and the firm's country manager, Adam Natiq, is set to exit the business this week for a role at media measurement and analytics comScore, AdNews understands. Bollaci was in the role for about 15 months and prior to that was regional VP president at Sizmek. Natiq had been with the company for five years. More to come.

BCM wins Energy Super

Brisbane agency BCM has been appointed to the Energy Super account. Energy Super is one of Queensland’s leading superannuation industry funds with over 48,000 members and almost $7 billion in funds under management. The agency will lead its communication planning, creative development, social media strategy as well as its media planning and buying. AdNews understands the company did not have an agency of record prior to BCM.

News Corp promotes Julian Delaney to News DNA MD

Julian Delany has been promoted at News Corp, stepping up to News DNA managing director. The role has been left open since Nicole Sheffield took on a broader role at the publisher as chief digital officer of News Corp. Delany will be responsible for News DNA's digital assets across content, product, production, strategy and integrated commercialisation for all brands and mastheads. Delany joined News in September 2012 as general manager of news.com.au. In November 2015 he was promoted to MD of news.com.au also recently stepping up to chief digital officer of NewsLifeMedia. Prior to joining News Delany spent 10 years at Foxtel leading the growth of The Weather Channel.

Bohemia raises more than $6000 for charity

Bohemia has raised $6240 for creative writing and storytelling workshop charity The Sydney Story Factory. Last Friday, execs from Nova, Adshel, ARN, Salmat, Conversant Media, HT&E, Macquarie Radio and Rakuten Marketing joined Bohemia in a scavenger hunt in Redfern with publisher donations going straight to a chosen charity. The afternoon formed part of Bohemia’s Nutopia initiative where each of the four Bohemia houses (passion, curiosity, family, and courage) plans a quarterly charity event. The team from Conversant Media took out first place with ARN and Salmat finishing equal second. The Sydney Story Factory, founded in 2012, runs free creative writing and storytelling workshops for young people aged seven to 17, particularly those from marginalised backgrounds. Read more about them here.

Houses rule Monday but people are paying attention to Ten

Seven's House Rules beat Ten's MasterChef and Nine's True Story with Hamish & Andy for Monday night ratings, with the reno show pulling in an average metro audience of 949,000. However, Ten's faux-news show Have You Been Paying Attention won all three key demos yet placed ninth in the top 20 shows, with an average metro audience of 843,000. Ten's MasterChef had an average metro audience of 903,000, while Nine's True Story drew in an average of 890,00 metro viewers. Seven won the daily share, with 20% of the day's audience, Nine followed closely behind with 17.9% and Ten held 15.3%.

TEG establishes Asian division

Australian ticketing and data analytics company TEG has acquired Malaysian ticketing company TicketCharge. As part of the acquisition, TEG has also established an Asian division to focus on the live entertainment industry's growth in the region, which will be based in Singapore. According to MediaWeek, the TicketCharge acquisition complements soon-to-be-announced partnerships in Asia involving TEG’s ticketing software licensing business Softix, which currently has clients in 20 countries. TEG CEO Geoff Jones said the announcements demonstrate the focus and commitment to expand the business into multiple Asian markets.

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