News Bulletin: Fetch appoints We are Social; Breaking Bad chicken shop coming to Oz

By AdNews | 3 April 2017

Fetch appoints We are Social 

Socially-led creative agency We Are Social has been appointed to work with Fetch on its rebrand and “We Bring It” marketing drive, starting with a campaign targeting Australia’s mums. We Are Social will be creating content for key social media platforms and also handle Fetch’s paid social advertising. The strategy will target Australian families and specifically mums across a number of key segments, using a combination of organic, paid and influencer activity.

Beyond Blue appoints Clemenger and TBWA Melbourne

Mental health organisation beyondblue has appointed Clemenger BBDO Melbourne and TBWA\Melbourne to creative agency roster following a competitive pitch. Working in partnership with beyondblue, both agencies will be responsible for developing integrated campaigns that hold true to the organisation’s vision of helping all Australians achieve their best
mental health possible.

Keshnee Kemp named editor of Cosmopolitan

Bauer Media has appointed Keshnee Kemp as editor of Cosmopolitan following the exit of Claire Askew. Kemp has a long-standing history in media, at Pacific Magazines’ Famous title, Nine and most recently as the director of a digital solutions and video production start-up, K Initiative. She makes a return to Bauer having previously worked as senior writer for NW magazine. Kemp will start in the role next week.

Stan bringing Los Pollos Hermanos chicken to Sydney

Australian SVOD Stan is bringing the famous chicken restaurant Los Pollos Hermanos to Sydney celebrate the the premiere of the third season of Better Call Saul. The chicken shop, made famous in Breaking Bad, will be opened by actor Giancarlo Esposito (pictured below), who played Los Pollos Hermanos owner Gus Fring in Breaking Bad and is a ruthless drug lord in this season of Better Call Saul. The pop-up will take over Thirsty Bird in Potts Point on Tuesday, 11 April and Wednesday, 12 April for lunch and dinner.  

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