Jenny Brown leaves MediaCom for Atomic 212
MediaCom business director, content and connections Jenny Brown has left MediaCom for a role as senior group account director with Atomic 212. Brown will be based in its Sydney office and is being "groomed" for the GM spot. Brown has more than 10 years' experience in the industry across client service and business leadership. Just last week Atomic announced it was ramping up its Melbourne presence.
Netflix scam alert
Fake emails are being circulated with the common subject line of “Netflix Membership On Hold”, according to Australian Communications and Media Authority (ACMA). The link in the email takes you to a fake sign-in page almost identical to the real Netflix page. ACMA says the is a scam targeting Australian and overseas Netflix users, aiming to steal Netflix credentials. The watchdog says the fake sign-in page is “extremely convincing” and is a reminder that phishing scams aren’t just about stealing bank account details. It's urging people to keep all personal information, including all login details, safe and secure.
Jungle and The Monkeys to produce Stan series
Production house Jungle and The Monkeys are launching a new comedy series for subscription video on demand (SVOD) service Stan. The show, called Merchants of Misery is a scripted dark comedy “on celebrity in the modern world”. Jungle's Trent O'Donnell will be writer/director on the series, former Australian Women's Weekly news editor Bryce Corbett will be co-writing and The Monkey's Justin Drape is a contributing writer and executive producer.
Metro Trains Melbourne launches new game for Dumb Ways Jr
Metro Trains Melbourne has launch a new app instalment for Dumb Ways Jr, its spin off campaign from the Dumb Ways to Die public safety campaign. The app, Madcap's Plane, is the third app instalment since Dumb Ways Jr launched in March. It allows user to go on a flying adventure, navigating, landing, and taking off their plane and picking up passengers and luggage to get everyone safely to their destination
News Corp CEO says print still alive
News Corp CEO Robert Thomson says the company stands by its print products, adding it will not follow the exit “lesser media companies are contemplating”, in an interview with The Australian. Thompson refers to the recent statements made by Fairfax Media boss Greg Hywood, where he said it was “inevitable” the company would close its weekday metro masthead print editions in favour of “weekend only or more targeted” printing.
Snapchat moves into search
Snapchat is set to purchase mobile search startup Vurb. According to TechCrunch, the deal is in the closing stages of negotiations and could see the photo-sharing platform pay $110 million to acquire Vurb. The move follows the launch of Instagram Stories, which received initial backlash for being a copy-cat feature of Snapchat but has been garnering interest. Instagram’s search function is superior to Snapchat’s, so this play for Vurb could give Snapchat a leg up in the space.
The Daily Life shifts from website to vertical on Fairfax
Fairfax’s digital women’s site Daily Life has been revamped to form a part of Fairfax mastheads, including The Sydney Morning Herald and The Age, rather than being a standalone website. The Daily Life, which covers fashion, home and beauty content, will replace the lifestyle vertical featured on Fairfax titles. The title has received a new sophisticated design and will continue to include social commentary from media personalities, such as Clementine Ford. The website will receive regular updates over the next coming months to test different formats that appeal to a modern Australian woman.
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