Movers & Shakers: TubeMogul, VMLY&R, MediaCom

Paige Murphy
By Paige Murphy | 26 April 2019

It's hard to keep up with all the latest moves across media, marketing and advertising, so we've made a list. Check out the biggest moves in adland this week.

TubeMogul founder departs
Founder of TubeMogul Brett Wilson has left the business two and a half years after it was acquired by Adobe. Wilson founded the business 12 years ago, which has since been renamed to Adobe Advertising Cloud. In an interview with AdNews, Wilson said he’s unsure what his next step will be but to “stay tuned" on the possibility of another entrepreneurial venture. Adobe Advertising Cloud is currently headed up in Australia by Phil Cowlishaw.

Ex-Ogilvy ECD heads to the US
Former Ogilvy Sydney executive creative director Derek Green has joined Omnicom's We Are Unlimited as ECD in Chicago. Green departed Ogilvy Sydney in July last year where he oversaw the restructure of the creative team. Before joining Ogilvy, Green spent more than 20 years in the industry working at agencies including Cramer Krasselt in Chicago, Saatchi & Saatchi Switzerland, Leo Burnett Sydney, JWT Sydney and Saatchi & Saatchi New Zealand.

VMLY&R ECD exits
VMLY&R executive creative director Bart Pawlak has departed the agency to start his new venture as an independent creative consultant. His new business will provide “creative solutions” to business problems, integrated advertising campaigns, creative direction, creative strategy and more. Pawlak first became ECD at VMLY&R in 2014, then known as George Patterson Y&R prior to its merger with VML. He previously worked in a number of roles at the agency, including senior copywriter, creative group head and creative director.

MediaCom group director goes solo
MediaCom group director, insights Lory Vecchio has left the business after 22 years. Vecchio is setting off to launch his own insights and data solution company. In his time at MediaCom, he helped to provide analytical and research reporting for internal staff and clients. A spokesperson for MediaCom told AdNews Vecchio's role would not be replaced at this stage.

Invnt expands team
Global live brand storytelling agency Invnt has continued its growth in the APAC region with the appointment of Peter Love as senior producer and Mimi Fitzpatrick as producer. Love brings over 12 years' experience to the team, previously working at Imagination. He has worked with the likes of Cisco, Google, Shell and Telstra. Fitzpatrick joins from Sydney-based agency Rizer where she produced events for brands such as Cartier, GQ and Vogue. Both will be responsible for the end-to-end management of events and strategic brand experiences for the agency's clients.

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