Media Wrap: Disney eyes Aussie SVOD launch; calls for SBS and ABC merger

By AdNews | 15 February 2016
 

Disney eyes SVOD service

The Walt Disney Company is speaking to telecommunications companies as it eyes launching a subscription video on demand (SVOD) service in the already crowded Australian marketplace.

According to The Australian Financial Review, Disney is looking at making Australia is second direct move into streaming after launching DisneyLife in the UK in November.

The move would be a challenger to Foxtel which has four dedicated Disney channels on its service.

Maxus CEO warns on Google and Facebook

Global chief executive of Maxus, Lindsay Pattison has warned that Google and Facebook's dominance in digital advertising poses a challenge for agencies and clients, according to the AFR.

Pattison says the models of those businesses mean they do not always have clients best interest at heart, noting that the role of agencies its to be independent.

Fairfax journalists graded by page impressions

Fairfax journalists are being graded by online page impressions and hampered by cost-cutting, according to The Australian.

The paper is reporting on internal strategy documents showing the plans that Boston-based consultancy Bain & Co had for the publisher in 2013, but note that not all initiatives were implemented.

The documents include the use of a metric used to measure the quality of stories based on the average ratio of page impressions. AdNews did an analyses on this metric back in October last year.

The Australian also says the documents suggested replacing retrenched reporters with trainees and sharing content across verticals.

SBS and ABC merger back for discussion

Calls for public broadcasters SBS and ABC to merge are back on the table according to The Australian.

Former executives and board members of the broadcasters have suggested a review, following ABC MD Mark Scott's comments last week that a merger would be “worthy of discussion”.

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