Kyle and Jackie O take top spot; Hamish and Andy fall

By AdNews | 10 November 2015
Kiis hosts Kyle and Jackie O

Australian Radio Network (ARN) hosts Kyle and Jackie O have overtaken WSFM stablemates, Jonesy and Amanda, to get the top FM breakfast billing in Sydney.

The Kiis duo picked up 0.6 percentage points over the period to hit 8.9% audience share. Jonesy and Amanda also picked up share over the period, gaining 0.2 percentage points to reach 8.7% audience share.

2GB's Alan Jones continued his top run in breakfast, despite dropping 1.3 percentage points to reach 13.8 audience share, with ABC702 closing the gap after gaining 1.7 percentage points, reaching 12.0% audience share.

Southern Cross Austereo's (SCA) 2DayFM breakfast show dropped 0.2% audience share over the period to reach 2.9% audience share. The network farewelled breakfast hosts Dan and Maz during the period, with new hosts Rove McManus and Sam Frost starting their roles hosting the show yesterday (9 November).

The station’s drive hosts, Hamish and Andy, also dropped over the period, falling 1.2 percentage points to reach 5.6% audience share. Meanwhile, ABC 702 continued to lead drive time on 12.2% audience share after picking up 1.5 percentage points. It's followed by Nova 96.9's Kate, Tim and Marty, with 10.6% audience share after gaining 1.1 percentage points. Kiis' hosts Hughsy and Kat also gained in the period, picking up 0.8 percentage points to hit 9.1% audience share, overtaking 2GB's Ben Fordham who dropped 1.1 percentage points to reach 9.0% audience share.

The biggest drop in the period came from the 10-17 age demographic, with WSFM shedding 5.8 percentage points to reach 4.0% audience share. Meanwhile the biggest gain came for Nova which picked up 4.0 percentage points in the 25-39 age bracket to reach 15.2% audience share.

Melbourne - Hamish & Andy continue to dominate FOXFM Drive despite a drop in audience

Hamish and Andy continue to dominate their rivals in Melbourne's Drive slot, despite suffering a drop listeners with the duo losing 0.2 percentage points, to now hold 12.6% audience share.

The last ratings period saw the duo's high-profile return to radio and a surge for FoxFM Hit 101.9, with Blake and Lee topping the FM audience figure in their home town.

3AW are trailing them with 10.4% of audience share in Drive, an increase of 0.3 percentage points and Triple M have had a significant gain in the afternoon slot of 1.4 percentage points to now hold 8.2% share.

Overall, Macquarie Radio Network's 3AW are still dominating the airwaves, with the station gaining 0.2 percentage points in total people, and now holding a significant 14.5% of audience share. ABC 774 came in second with 9.8% of audience, down 0.5 percentage points from last ratings period.

In breakfast, 3AW have had another major gain of 1.9 percentage points, and continue to rule the morning spot with a massive 20.3% audience share. While ABC 774 holds second spot here, with 12.8% share, it has had a fall of 0.8 percentage points on last period.

FoxFM Hit 101.9 still dominates the 18-24 age group but suffered a significant loss of 4.6 percentage points, to now hold 25.3% of audience share.

Brisbane – Hit 105.3 surges in drive, 97.3 FM maintains overall lead

In the latest radio ratings, 97.3FM maintained and grew their lead in audience share overall, reaching 13.8%, an increase of 1.3 percentage points. Nova 106.9 held onto its second place positioning, with 11.3%, an increase of 0.4 percentage points.

In a shift from last ratings period, it now shares this spot with ABC 612, which managed a strong 1.5% increase in overall listener share.

Triple M lost its third place overall spot, losing 1.2 percentage points to fall to fourth place, with a 9.1% share. Hit 105.3 took over as the third placed station thanks to its 1.1 percentage point increase in audience share, to 10.9%.

In the breakfast slot, ABC 612 held on to and strengthened its number one positioning. It gained 1.5 percentage points share to move up to 15.5%.

97.3 FM also held onto its second place rank in breakfast, increasing its share by 0.6 percentage points to 13.1%.

Nova 106.9 came in third at breakfast, as it did last time around. However, it lost a 0.7 percentage point audience share, slipping to 10.7% overall.

In the afternoon drive slot, Hit 105.3 surged ahead from second to first place ranking, with its 1% in audience share on the last rating's period the largest of any station. 97.3 FM dropped to second place from first, despite maintaining their 13.5% audience share. Nova 106.9 FM stayed in third place, though with a gain of 0.9 percentage points to 13.3%.

Triple J's share of listeners continued to fall over the last rating's period, to 6.6% from 7.1%, a drop of 0.5 percentage points.

Adelaide – Mix continues its dominance, but ABC 891 draws alongside for breakfast

Mix 102.3 maintained its lead in the Adelaide market, holding onto dominance in the breakfast and drive slots, but with a slight slide in audience share overall.

The station lost 0.5 percentage points of audience share in the latest ratings period.

ABC 891 beat FIVEaa to become the second ranked choice for listeners overall, with a 0.2 percentage point increase in audience share taking its listenership to 10.3%. FIVEaa lost 1.6 percentage points of audience share to move to fourth place overall.

Nova 91.9 held onto third place, but with a 0.4 percentage point decline in audience share.

In the breakfast slot, Mix 102.3 held onto its first place ranking despite a 0.8 percentage point share loss. ABC 891 moved up to join it in joint first place with a one percentage point gain.

Drive stayed stable, with Mix 102.3 in first, Nova 91. 9 second and Hit 107 third. Hit 107 was the only station to gain audience share in this slot.

Perth - Nova 93.7 holds onto breakfast spot – continues to grow

As reported in the last radio ratings, ABC 720 was no longer ruling the roost in the breakfast slot as Nova 93.7 knocked it off the top spot. Yet again, the latest radio ratings show Nova 93.7 has held tight during the morning slot. It climbed 0.5 percentage points, taking a 14% share this time around. Mix 94.5 held steady in second place with 13% and ABC 720 stayed in the third spot in breakfast, with 12.8%.

Nova retained its lead in drive, despite dropping 0.9 percentage points to claim a 15.4% share. Hit 92.9 dropped from second place to third, with a 13.6% share, leaving SCA's Mix 94.5 to take second position, with 15%.

In radio ratings for total audience share in Perth, SCA's Mix 94.5 again takes the top spot with a 15.2% share, following a 0.9 percentage points growth spurt. Nova 93.7 again stuck to second place with 11.9%.

Hit 92.9 dropped from its third spot overall, from 11% to 9.7%. This cleared the way for Triple J to rise up the ranks, growing by 0.9 percentage points to take an 11.3% share. 

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

Read more about these related brands, agencies and people

comments powered by Disqus