Facebook has launched its Internet.org campaign in Australia and Canada with TV ads, outdoor and Facebook ads.
The campaign promotes the Facebook initiative dedicated to make internet access available and affordable to the two thirds of the world not yet connected.
A Facebook spokesperson told AdNews: “This regional campaign shows that the more we connect, the better the world becomes.”
Two spots are currently running on TV, with two more to be rolled out.
Watch one of the spots below for yourself.
Agency: The Factory - is an internal creative agency at Facebook, consisting of marketers, strategists, producers, designers, filmmakers who build consumer-focused campaigns and collateral for the company.
Head of Consumer & Brand Marketing: Rebecca van Dyck
Executive Creative Director: Scott Trattner
Director of Marketing Communications: Jennifer Henry
Head of Consumer Brand Marketing Strategy: Sheila Thompson
Brand Marketing Manager: Lauren Westbrook, Kate Johnson, Sarah Russell
Brand Strategist: Ravi Khanna
Executive Producer: Scott Kaplan, Margaret McLaughlin
Production Company: Epoch Films
Director: Alma Har’el
Producer: Sierra Lindsey Kos
Assistant Producer: Lizy Sexton
Creative director/Copy writer: Kevin Butler, Jed Alger
Creative director/art director: Peter Jordan
Associate creative director/Art Director: Shane Fleming,
Art Director: Nate Salciccioli
Art Producer: Heather Michaels
Photographer: Jeremy Snell
Executive Digital Producer: Margaret McLaughlin
Digital Producer: David Martinez, Diana Parada
Communication Design Manager: Cameron Ewing
Communication Design Manager: Josh Higgins
Designer: Zachary Stubenvol, Tim Belonax
UIE Manager: Nick Kwiatek
Communications Planning: Kim Caldbeck, Ewan Adams
Campaign Manager: Monica Busch
Media Manager: Pavan Patidar
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