AdNews TV: Staff retention? When people leave it's 'happy days' reckons Bauer's Tony Kendall

By AdNews | 13 June 2014
Emma-Jayne Owens, Head of Sales, Mi9.

The age-old talent retention challenge is becoming more tricky as the digital world changes the game day in, day out.

But if good people leave, it's happy days, according to Bauer's director of sales Tony Kendall.

He said: “Yes, talent retention is an issue, but it's a good issue. It's an issue that should motivate me as a sales leader to invest in culture, to do more training. And guess what, if people leave it's happy days – bring someone new in, new blood brings new talent.”

Dan Hill, CEO at Val Morgan agreed: “A good culture leads to sales results.”

Finding the right people isn't the only challenge. Knowing what skills they need is a challenge in itself.

Emma-Jane Owens, national sales director at Mi9, said: “The type of talent we need and the type of talent we are looking for in the new business model is very different even from what it was two years ago. It continues to present a challenge for us, not only recruiting the right people, but retaining them.”

See what else the panel had to say about the challenges of finding and keeping talent:

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