AdNews editor Rosie Baker sat down with Grey London's renowned chief creative officer Nils Leonard and CEO Lucy Jameson in Cannes just days before the pair walked out of the agency alongside MD Natalie Graeme to start their own agency.
We talk about Iggy Pop, age diversity, frustration and anger, brands and cultural ambitions and how agencies can move on from the 'fiction of IP' to getting paid for making stuff.
Listen on Soundcloud below or you can get it on iTunes.
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