AdNews April Magazine: PR, TV, Michael Miller, premium video

By AdNews | 8 April 2020
 

The AdNews March magazine has landed. Subscribe here to make sure you get your copy.

We know the industry is facing some of its biggest challenges at the moment, so to give you the latest insights, and something to unwind with, we’re making the digital magazine free during this crisis for the first time in AdNews history. Click here to access your copy.

The latest AdNews magazine is here and this month we’re focusing on the world of PR.

We speak to experts in the area, both across the big and small companies, to see what public relations looks like today and how it complements advertising.

Elsewhere, we take a look at the TV industry, speaking to players across the sector on how it keeps evolving to keep audiences attracted.

We also sit down with News Corp executive chair Michael Miller to talk about his career, from growing up in the Hunter Valley to working at Holt Street.

Social media companies have been ramping up investment in premium video content, from Facebook Watch to Snapchat shows. So we speak to them about what it means for their businesses and ask media buyers whether it’ll cause a greater shift in advertising dollars to mobile. In other parts of the magazine, we speak to WhiteGrey's TinTin Ghosh about writing children's books, take a look at Facebook's office and more.

Thank you to the creatives at WhiteGrey for this month’s cover.

april cover

 

Creative Sides

april creative

 

Feature

april invest

 

Profile

april profile

 

Better Workplaces

april workplace

 

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

Read more about these related brands, agencies and people

comments powered by Disqus