A boy with a mullet captures Nine's The Voice launch

By AdNews | 25 May 2020
Adam Ludewig

Adelaide treenager Adam Ludewig, who calls himself Mr Mullet on Instagram, was easily the the star of the season launch of Nine's The Voice.

The launch of The Voice delivered a metro audience of 1.012 millionfor Nine, steady on last year. Combined with regionals, the audience was 1.433 million. 

All four coaches turned their chairs for Ludewig, a 16-year-old. 

"I never really blended in with the group," says Ludewig.  "It's lonely sometimes. I wanna prove that I am not just a nobody."

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