Sustainable Screens Australia (SSA), the industry-led initiative addressing the growing need to reduce environmental impact, has appointed Maree Cochrane executive director.
Cochrane spent the first 10 years of her career in the screen industry, primarily working in production as an assistant director, and for companies such as the BBC, Endemol Shine and the London Film Festival. Most recently, Cochrane was the strategy, engagement and learning lead with the Innovation Network, a digital learning initiative of the Victorian Government.
Cochrane said she is thrilled to be joining the ranks of passionate women behind Sustainable Screens Australia.
"Returning to an industry I know and love to help it shift in thinking and practice is a dream role," said Cochrane.
"To Australia's screen agencies, production companies, streamers, broadcasters, commissioners, practitioners and international leaders albert - let's get stuck in so we can keep sharing stories from this beautiful place far into the future.”
SSA also announced the formalisation of a key strategic partnership with albert, the screen industry organisation for environmental sustainability. Founded in 2011, albert is a BAFTA-owned, industry backed organisation based in the UK that supports the global film and TV industry to reduce the environmental impact of its productions.
Anna Kaplan and Sara Horn, co-chairs of SSA, said albert’s reputation for driving sustainable practices within the screen industry is "unparalleled" and this key partnership provides SSA with access to albert’s experience and IP including a bespoke carbon calculator created for the screen industry, sustainable production training, a best practice toolkit and other resources that will be localised for the Australian market.
"The partnership between albert and SSA is the first of its kind to be rolled out internationally by albert," said the duo.
SSA’s ability to progress to the next phase of its strategic plan will be bolstered by the arrival of two new seed funders in Screen Australia and Minderoo Pictures, which will help propel SSA in its goal to transform sustainability in the Australian screen production industry.
The organisation also announced that ITV Studios Australia, Nine, Stan, Lingo Pictures, Lune Media and the National Film and Sound Archive (NFSA) have joined its line-up of Foundational Members.
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