Feeling trapped? Alone? Left in a glass cage of emotion? Never fear, Telstra wants to help you break free.
Feeling trapped? Alone? Left in a glass cage of emotion? Never fear, Telstra wants to help you break free. The latest ad campaign from the telco follows the journey of a solo, household goldfish on his quest for freedom from an unruly captor, err, child. Think of it as The Great Escape, but with less Steve McQueen and more scales. Maynbe more Finding Nemo.
The ad is part of Telstra's Pre-Paid Freedom campaign and will include digital advertising banners, mobile advertising and video placement on third party sites.
Creative agency credits:
DDB – Chief Creative Officer – Toby Talbot
DDB - Creative Director – Michael Barnfield
DDB - Copy Writer – Owen Bryson
DDB - Art Director – Anna Paine
DDB - Head Of Broadcast – Brenden Johnson
DDB - TV Producer – Rachel Solomon
DDB - Group Business Director – Benjamin Wood
DDB –Senior Business Director – Jake Tucker
DDB – Senior Business Manger – Jem Prehar
Production Company – Robbers Dog
Director – Adam Stevens
Producer - Mark Foster
DOP – Danny Ruhlmann
Editor – Tim Parrington @ The Butchery
Colourist – Ben Eagleton
Online – Stu Bedford