RSPCA QLD is urging pet owners to ‘desexify’ their pets in its annual desexing campaign.
Created by Engine, the campaign shows owners how a pet might be perceived by a furry friend of the opposite sex.
It aims to get owners to 'desexify' their pets using the 20% of desexing promotion and reduce the number of unwanted litters in Queensland.
The campaign launches across TV, radio, digital and social.
Credits
Agency: Engine Group
Kory McAvoy - Creative Director / Senior Creative
Ken Roney - Creative Director
Kieryn Humphries - Senior Creative
Jon Pickersgill - Senior Creative
Mark Smith - Senior Creative
Sarah Deery - Account Director
Sarah Ferguson - Account Director
Caz Vize - Agency Producer
TV Production - The Producers
Director - Mitch Kennedy
Producer - Tanya Spencer
Post Production - The Post Lounge
Radio Production - The Post Lounge
Radio Voice Over - Paul Davies
Stills Production -
Photographer - Alex Buckingham
Retouching - Derek Leong
Producer- Katrine Bowman
Assistant - Steve Bull
Digital Production - Muse Interactive
Developer - Lachlan Nuttall
