Qantas ad campaign celebrates staff passion

4 April 2016
 

Advertiser: Qantas

3 5
New Qantas campaign looks at what drives its employees and follows on from the Feels Like Home campaign.

Qantas has released a second series of advertisements celebrating Qantas staff and the work they do.

Created by BWM, the series follows on from the Feels Like Home brand campaign. The ads feature real Qantas employees – a pilot, engineer, ground handler and a lounge host – talking about why they love what they do and how this passion translates to great experiences for customers.

Ads will run across digital, print, social, below the line, out of home and in-terminal advertisements.

Agency: BWM

Rob Belgiovane – Chief Creative Officer

Asheen Naidu – Executive Creative Director

Sarah Parris – Senior Art Director

Kevin MacNamara – Senior Copywriter

Bonnie Ledsam – Senior Account Manager

Claire Seffrin – Senior Onscreen Producer

Simon Holdaway – Senior Print Producer

Content Production:  Infinity Squared

Rob Stanton-Cook – Director

Annie Schutt – Executive Producer

Photography: Sam I Am Management

Joe Wigdahl – Photographer

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