LinkedIn kicks off second wave of #InItTogether campaign

15 April 2019

Advertiser: LinkedIn

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The campaign follows two real members from the professional network who have found jobs through the LinkedIn community.

LinkedIn has kicked off its second wave of the #InItTogether integrated brand campaign, following its debut brand campaign in June last year.

The campaign follows two real members from the professional network who have found jobs through the LinkedIn community.

Rhys Pacholek shifted his career into a new industry sector after eight years of service as an electronics technician in the navy with the help of his LinkedIn network.

Valeska Halpin used LinkedIn to help secure her current role after being made redundant three months into a new job.

LinkedIn head of brand marketing and communications Shiva Kumar says the campaign celebrates these "inspiring member stories".

“Australia is a core market for LinkedIn, and through this campaign we hope to inspire our 10+ million members to find jobs and build fulfilling careers,” he says.

The campaign will go live on connected TV, social, and digital channels. 

It also involves out of home across Sydney and Melbourne and will be promoted across the platform’s official online channels on LinkedIn, YouTube, Facebook, Twitter and Instagram.

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