Game of Thrones star in SodaStream's sustainability campaign

16 May 2019

Advertiser: SodaStream

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The video emphasizes SodaStream’s environmental message, seeing the GoT stars struggle with single-use plastic bottles in everyday situations.

SodaStream has unveiled a new video campaign Say Goodbye starring Game of Thrones (GoT) actors Thor Bjornsson AKA The Mountain, Hannah Waddingham AKA Septa and Kristian Nairn AKA Hodor.

The video emphasises SodaStream’s environmental message, seeing the actors struggle with single-use plastic bottles in everyday situations realising they should say goodbye to them.

"We are always looking for fun and exciting ways to convey the message that we can enjoy fresh sparkling beverages in a planet-friendly way,” SodaStream CEO Daniel Birnbaum says.

“We encourage consumers to say goodbye to single-use plastic and hello to reusable solutions and as a bonus, they will also avoid unnecessary, painful schlepping.”

The video is a special remake of an existing SodaStream campaign from 2017.

This time, the brand featured the GoT stars, uniting them for a final goodbye.

“As a fan of SodaStream and an advocate for the environment myself, I always welcome an opportunity to help SodaStream spread their environmental message about single-use plastic,” Nairn says.

“This time I got to do it with my two friends, Thor and Hannah, which makes it even better! "

 

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