Canadian ad answers questions about Down syndrome

2 November 2016

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A powerful new Canadian ad answers the most commonly Googled questions about Down syndrome.

A powerful new Canadian ad answers the most commonly Googled questions about Down syndrome.

The series, which stars people living with Down syndrome in more than 40 videos, covers everything from physical and intellectual development to the life expectancy of the condition.

The clips show and illustrate how people with Down syndrome can play sports, cook, drive, read and more.

The idea is the best person to answer a question about Down syndrome is a person with Down syndrome.

The nonprofit Canadian Down Syndrome Society created the ads with agency FCB Canada largely to help parents who are seeking information after learning their unborn child has been diagnosed with the genetic anomaly.

'Down syndrome answers' will pop up whenever someone Googles those questions.

https://youtu.be/hwb1uamrVc0https://youtu.be/VnSfRKLG5vU

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