Cadbury has given Nessie a nod, dropping three large eggs into the Loch Ness.
Cadbury’s Easter egg campaign has kicked off with a creative approach; three eggs making it look like the Loch Ness Monster has finally come to the surface.
The stunt was created by Carat media agency and forms part of a wider Cadbury Easter campaign that aims to make the brand synonymous with Easter, while also building on its heritage in Easter egg hunts and its 15 year-long partnership with The National Trust.
The eggs, which are around the height of a double-decker bus, have been slowly rising from the water in a throwback to old images of the mysterious underwater monster.
