50,000ft of nostalgia with Virgin Australia

9 September 2014
 

Advertiser: Virgin Australia
Creative Agency: Clemenger BBDO (Sydney)
Media Agency: Carat (NSW)

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“Retro” is having a moment and Virgin Australia is delivering, with its latest campaign full of coiffed hair, vintage cars and plenty of nostalgia

Remember the good ol' days of glamourous plane travel? No, neither do we, but “retro” is having a moment and Virgin Australia is delivering. Its latest campaign is full of coiffed hair, vintage cars and enough nostalgia to make you forget you wore sweatpants last time you went on a long-haul flight.

Following on from its last campaign, Virgin Australia is focusing on its people. The ad follows three women taking different modes of transport on their way to work as flight attendants on a sparkling new fleet of Virgin planes.

The campaign will run as a TVC on Seven, Nine and Foxtel as well as in print, digital and outdoor. It will run until the end of October.

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